London Fashion Week Looks!

London Fashion Week September 2025 is almost here, and this season, the runways are celebrating personality over perfection. From high-fashion frump to undone elegance, bold slogans to statement stripes, autumn/winter 2025 is all about embracing individuality, playful layering, and unapologetic style. And the best part? You don’t need a designer budget to capture the runway magic. We’ve hunted down affordable dupes from New Look and Marks & Spencer, so you can recreate the season’s hottest trends in your own wardrobe. 😍✨

High-fashion frump

Step aside, perfectionism - this season, frump is fabulous. Inspired by London Fashion Week 2025, the “high-fashion frump” celebrates clothing that feels awkward, off-kilter, and unapologetically authentic. Think Andy Sachs pre-makeover in The Devil Wears Prada but elevated to runway-ready style.

Our take combines a stunning brown colour palette with offbeat, layered textures for maximum frump-chic impact. A black longline belted coat and dark mink knit cardigan from Marks & Spencer provide warmth and structure, while a brown checked ruffle midi skirt from New Look adds playful volume. Black block-heel sling back pumps from complete the look with a subtle nod to classic tailoring. 🤎🖤

Catchphrase

They say a picture is worth a thousand words, but in the age of AI-generated imagery and deep fakes, sometimes you’ve got to spell it out - and this season, the runways are all about making your message loud and clear.

Channel London Fashion Week 2025 with statement tees and sweatshirts that do all the talking for you. From a crisp white “NYC” slogan t-shirt and a sleek black “Tres Chic” slogan tee from New Look, to a vibrant cherry slogan sweatshirt from Marks & Spencer, these looks mix casual cool with graphic confidence. Perfect for layering, pairing with denim, or styling under a structured coat, these pieces prove that sometimes, words are the ultimate fashion accessory. 🗣️🙌

Earn your stripes

The bolder the stripe, the better - that’s the mantra straight from the runway. This season’s stripes make a statement, but the key to pulling them off? Pairing them with a grounding basic to let the pattern shine. And if bold isn’t your thing, subtle stripes can still score you major style points, like Marks & Spencer’s Albaray pinstripe pleat wide-leg trousers.

Our “Earn Your Stripes” line-up covers every mood. Go casual-cool with New Look’s ribbed striped button-through t-shirt or embrace tailored elegance with Albaray trousers. For cosy, statement-making layers, Marks & Spencer’s thick striped ribbed jumper is the ultimate winter upgrade. 👗❄️

Tailoring 2.0

“Suited and booted” has been a timeless mantra in womenswear, and London Fashion Week 2025 proves that good tailoring never goes out of style. Enter Tailoring 2.0: a return to classic, immaculately cut pieces with no frills, no gimmicks - just sharp, versatile suiting that transitions effortlessly from boardroom to cocktail bar. Boom boom culture and corporate core may be trending, but expertly crafted tailoring holds its own against any fashion tide.

For a modern take on this perennial favourite, combine New Look’s brown striped long-sleeve shirt and off-white gold-button-through waistcoat with Marks & Spencer’s black straight-leg chinos and relaxed cream blazer. The result? Sleek, polished, and effortlessly chic - a look that proves precision cuts and understated elegance never go out of style. 💼✨

Undone Elegance

Think loose shirts, roll-necks, slip dresses, and coats casually thrown on top - Carrie Bradshaw slipping a faux-fur over a slip dress, but with a “frazzled English woman” twist. Flyaways? Absolutely. But make it fashion.

These curated pieces bring this trend to life. Slip into New Look’s khaki satin cowl-neck slip dress or their cream off-the-shoulder draped top from AX Paris for an easy, sophisticated vibe. Layer with Marks & Spencer’s black satin cami top and carry your essentials in their brown pleated shoulder bag to nail that undone-yet-elegant look. Effortless, slightly tousled, and utterly chic - this is elegance without the rules. 👀💖